{"id":477,"date":"2026-05-08T14:54:13","date_gmt":"2026-05-08T04:54:13","guid":{"rendered":"https:\/\/www.the-bach.kiwi\/?page_id=477"},"modified":"2026-05-08T16:12:34","modified_gmt":"2026-05-08T06:12:34","slug":"woocommerce-site-setup-runbook","status":"publish","type":"page","link":"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/","title":{"rendered":"Site Setup &#8211; WooCommerce Runbook"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">0. Purpose Definition<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Before enabling WooCommerce, decide:<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Commerce-Model\" >Commerce Model<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Which-are-you-building\" >Which are you building?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Recommended-Starting-Model-for-New-Sites\" >Recommended Starting Model for New Sites<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Phase-1\" >Phase 1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Phase-2\" >Phase 2<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Phase-3\" >Phase 3<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Recommended-Stack\" >Recommended Stack<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Core\" >Core<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Commerce\" >Commerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Utility\" >Utility<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Preferred\" >Preferred<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Avoid-Initially\" >Avoid Initially<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Plugins\" >Plugins<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Store-Details\" >Store Details<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Industry\" >Industry<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Product-Types\" >Product Types<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Enable\" >Enable<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Stripe\" >Stripe<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Disable-Initially\" >Disable Initially<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#TURN-OFF\" >TURN OFF:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Create-Stripe-Account\" >Create Stripe Account<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#WooCommerce-Settings\" >WooCommerce Settings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Webhook\" >Webhook<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Stripe-Dashboard\" >Stripe Dashboard<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Decide-Early\" >Decide Early<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Option-A-%E2%80%94-AffiliateCurated\" >Option A \u2014 Affiliate\/Curated<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Option-B-%E2%80%94-Simple-Physical-Products\" >Option B \u2014 Simple Physical Products<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Option-C-%E2%80%94-Dropshipping\" >Option C \u2014 Dropshipping<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Recommendation\" >Recommendation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Turn-OFF\" >Turn OFF<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Required-Pages\" >Required Pages<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Terms-Conditions\" >Terms &amp; Conditions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Privacy-Policy\" >Privacy Policy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-34\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Refund-Policy\" >Refund Policy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-35\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Shipping-Policy-if-applicable\" >Shipping Policy (if applicable)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-36\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Australian-Context\" >Australian Context<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-37\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Create-Categories-First\" >Create Categories First<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-38\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Kitchen-Tools\" >Kitchen Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-39\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Storage\" >Storage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-40\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Baking\" >Baking<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-41\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Ingredients\" >Ingredients<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-42\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Beginner-Kits\" >Beginner Kits<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-43\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Flatbread-Pizza\" >Flatbread &amp; Pizza<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-44\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Meal-Prep\" >Meal Prep<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-45\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Product-Naming\" >Product Naming<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-46\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Recommended-Structure\" >Recommended Structure<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-47\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Blog\" >Blog<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-48\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Shop\" >Shop<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-49\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Start-Here\" >Start Here<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-50\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Important\" >Important<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-51\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Infrastructure\" >Infrastructure<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-52\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#WordPress\" >WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-53\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#WooCommerce\" >WooCommerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-54\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/#Content\" >Content<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Commerce-Model\"><\/span>Commerce Model<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Which-are-you-building\"><\/span>Which are you building?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Affiliate\/content store<\/li>\n\n\n\n<li>Curated product recommendations<\/li>\n\n\n\n<li>Digital downloads<\/li>\n\n\n\n<li>Physical products<\/li>\n\n\n\n<li>Dropshipping<\/li>\n\n\n\n<li>Hybrid<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Recommended-Starting-Model-for-New-Sites\"><\/span>Recommended Starting Model for New Sites<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Phase-1\"><\/span>Phase 1<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Content-first + curated products<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Phase-2\"><\/span>Phase 2<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Simple WooCommerce products<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Phase-3\"><\/span>Phase 3<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Automation + integrations<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid starting with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>complex logistics<\/li>\n\n\n\n<li>marketplaces<\/li>\n\n\n\n<li>subscription stacks<\/li>\n\n\n\n<li>heavy automation<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">1. Platform Stack<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Recommended-Stack\"><\/span>Recommended Stack<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Core\"><\/span>Core<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>WordPress<\/li>\n\n\n\n<li>GeneratePress<\/li>\n\n\n\n<li>GenerateBlocks<\/li>\n\n\n\n<li>WooCommerce<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Commerce\"><\/span>Commerce<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>WooCommerce Stripe Gateway<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Utility\"><\/span>Utility<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>SEO plugin<\/li>\n\n\n\n<li>SMTP plugin<\/li>\n\n\n\n<li>cache plugin<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">2. Theme Strategy<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Preferred\"><\/span>Preferred<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">GeneratePress<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Why:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>lightweight<\/li>\n\n\n\n<li>stable<\/li>\n\n\n\n<li>WooCommerce compatible<\/li>\n\n\n\n<li>mobile fast<\/li>\n\n\n\n<li>content-first<\/li>\n\n\n\n<li>minimal plugin lock-in<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Avoid-Initially\"><\/span>Avoid Initially<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Divi<\/li>\n\n\n\n<li>Elementor-heavy builds<\/li>\n\n\n\n<li>\u201cmega-shop\u201d themes<\/li>\n\n\n\n<li>marketplace themes<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These increase:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>maintenance<\/li>\n\n\n\n<li>plugin conflicts<\/li>\n\n\n\n<li>page weight<\/li>\n\n\n\n<li>cognitive overhead<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">3. Baseline WordPress Setup<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Complete:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>WordPress install<\/li>\n\n\n\n<li>SSL<\/li>\n\n\n\n<li>Cloudflare<\/li>\n\n\n\n<li>permalinks<\/li>\n\n\n\n<li>admin hardening<\/li>\n\n\n\n<li>backups<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Before WooCommerce.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reference existing guide sections:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Application Layer<\/li>\n\n\n\n<li>Baseline Setup<\/li>\n\n\n\n<li>Cloudflare Setup<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">4. Install WooCommerce<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Plugins\"><\/span>Plugins<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Install:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>WooCommerce<\/li>\n\n\n\n<li>WooCommerce Stripe Gateway<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Optional later:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PayPal<\/li>\n\n\n\n<li>Mailchimp<\/li>\n\n\n\n<li>Meta\/Facebook<\/li>\n\n\n\n<li>Pinterest<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">5. WooCommerce Initial Wizard<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Store-Details\"><\/span>Store Details<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>business name<\/li>\n\n\n\n<li>address<\/li>\n\n\n\n<li>currency<\/li>\n\n\n\n<li>email<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Industry\"><\/span>Industry<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Choose closest fit.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Product-Types\"><\/span>Product Types<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Initially:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>physical products only<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Disable:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>subscriptions<\/li>\n\n\n\n<li>memberships<\/li>\n\n\n\n<li>bookings<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">6. Payments<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Enable\"><\/span>Enable<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Stripe\"><\/span>Stripe<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Recommended default.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Disable-Initially\"><\/span>Disable Initially<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>cheque<\/li>\n\n\n\n<li>bank transfer<\/li>\n\n\n\n<li>COD<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Reduce friction.<br><br>Recommended Features<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is where WooCommerce starts trying to install half the internet.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"TURN-OFF\"><\/span>TURN OFF:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>automated taxes<\/li>\n\n\n\n<li>Mailchimp<\/li>\n\n\n\n<li>Facebook<\/li>\n\n\n\n<li>TikTok<\/li>\n\n\n\n<li>Pinterest<\/li>\n\n\n\n<li>Jetpack<\/li>\n\n\n\n<li>ShipStation<\/li>\n\n\n\n<li>marketplace integrations<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">You can always add later.<br><br>WooCommerce<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2192 Settings<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then check:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>permalinks<\/li>\n\n\n\n<li>currency<\/li>\n\n\n\n<li>email<\/li>\n\n\n\n<li>payments<\/li>\n\n\n\n<li>products<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">7. Stripe Setup<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Create-Stripe-Account\"><\/span>Create Stripe Account<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Use business\/project identity.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WooCommerce-Settings\"><\/span>WooCommerce Settings<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">WooCommerce<br>\u2192 Settings<br>\u2192 Payments<br>\u2192 Stripe<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Enable:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>test mode initially<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Webhook\"><\/span>Webhook<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Stripe-Dashboard\"><\/span>Stripe Dashboard<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Developers<br>\u2192 Webhooks<br>\u2192 Add Endpoint<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Example:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>https:&#47;&#47;example.com\/?wc-api=wc_stripe\n<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Select:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>all events initially<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Optimise later.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">8. Shipping Strategy<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Decide-Early\"><\/span>Decide Early<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Option-A-%E2%80%94-AffiliateCurated\"><\/span>Option A \u2014 Affiliate\/Curated<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No shipping required.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Option-B-%E2%80%94-Simple-Physical-Products\"><\/span>Option B \u2014 Simple Physical Products<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>flat rate<\/li>\n\n\n\n<li>local only<\/li>\n\n\n\n<li>limited zones<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Option-C-%E2%80%94-Dropshipping\"><\/span>Option C \u2014 Dropshipping<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Integrate later.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Recommendation\"><\/span>Recommendation<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Start with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>no shipping<br>OR<\/li>\n\n\n\n<li>single flat-rate model<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">9. Disable WooCommerce Bloat<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Turn-OFF\"><\/span>Turn OFF<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>automated taxes<\/li>\n\n\n\n<li>Jetpack<\/li>\n\n\n\n<li>marketing hub<\/li>\n\n\n\n<li>TikTok<\/li>\n\n\n\n<li>Pinterest sync<\/li>\n\n\n\n<li>Mailchimp<\/li>\n\n\n\n<li>ShipStation<\/li>\n\n\n\n<li>random \u201crecommended\u201d extensions<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">WooCommerce tries to become an ecosystem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Resist this initially.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">10. Core WooCommerce Pages<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Verify:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shop<\/li>\n\n\n\n<li>Cart<\/li>\n\n\n\n<li>Checkout<\/li>\n\n\n\n<li>My Account<\/li>\n\n\n\n<li>Terms &amp; Conditions<\/li>\n\n\n\n<li>Privacy Policy<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">11. Tax &amp; Legal<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Required-Pages\"><\/span>Required Pages<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Terms-Conditions\"><\/span>Terms &amp; Conditions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Privacy-Policy\"><\/span>Privacy Policy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Refund-Policy\"><\/span>Refund Policy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shipping-Policy-if-applicable\"><\/span>Shipping Policy (if applicable)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Australian-Context\"><\/span>Australian Context<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Eventually:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>GST consideration<\/li>\n\n\n\n<li>ABN\/business identity<\/li>\n\n\n\n<li>invoicing<\/li>\n\n\n\n<li>Stripe reporting<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Do not overcomplicate initially.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">12. Product Architecture<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Create-Categories-First\"><\/span>Create Categories First<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Example:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kitchen-Tools\"><\/span>Kitchen Tools<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Storage\"><\/span>Storage<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Baking\"><\/span>Baking<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ingredients\"><\/span>Ingredients<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Beginner-Kits\"><\/span>Beginner Kits<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Flatbread-Pizza\"><\/span>Flatbread &amp; Pizza<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Meal-Prep\"><\/span>Meal Prep<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Product-Naming\"><\/span>Product Naming<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Keep practical:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201cSilicone Muffin Tray\u201d<\/li>\n\n\n\n<li>\u201cFreezer Prep Containers\u201d<\/li>\n\n\n\n<li>\u201cPizza Tray \u2014 Recommended\u201d<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid SEO spam titles.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">13. Product Philosophy<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Your advantage is NOT:<br>\u201clargest catalog\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201ctested practical recommendations for beginners\u201d<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">That is valuable.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">14. Site Navigation Model<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Recommended-Structure\"><\/span>Recommended Structure<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Blog\"><\/span>Blog<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">recipes<br>systems<br>micro-wins<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shop\"><\/span>Shop<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">tools<br>kits<br>recommended products<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Start-Here\"><\/span>Start Here<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">beginner onboarding<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">15. Homepage Philosophy<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Do NOT make homepage:<br>\u201cBUY STUFF\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Make it:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">useful first<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Then:<br>products support the workflow.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This aligns with your broader ecosystem thinking.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">16. Media Pipeline<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Keep using your R2\/media strategy from the main guide:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>media-public bucket<\/li>\n\n\n\n<li>CDN delivery<\/li>\n\n\n\n<li>decoupled assets<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Reference:<br>Media \/ Asset Pipeline<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is actually a strong long-term architecture.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">17. WooCommerce Performance<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Important\"><\/span>Important<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">WooCommerce performance problems usually come from:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>bad themes<\/li>\n\n\n\n<li>excessive plugins<\/li>\n\n\n\n<li>page builders<\/li>\n\n\n\n<li>analytics overload<\/li>\n\n\n\n<li>oversized images<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Not WooCommerce itself.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">18. Minimal Plugin Philosophy<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Aim for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>fewer plugins<\/li>\n\n\n\n<li>stable plugins<\/li>\n\n\n\n<li>mainstream plugins<\/li>\n\n\n\n<li>slow deliberate growth<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">19. Backup Strategy<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Before:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>plugin upgrades<\/li>\n\n\n\n<li>WooCommerce upgrades<\/li>\n\n\n\n<li>payment changes<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Take:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>DB snapshot<\/li>\n\n\n\n<li>wp-content backup<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">WooCommerce changes business state, not just content.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">20. Launch Checklist<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Infrastructure\"><\/span>Infrastructure<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>SSL working<\/li>\n\n\n\n<li>backups working<\/li>\n\n\n\n<li>Cloudflare active<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WordPress\"><\/span>WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>permalinks set<\/li>\n\n\n\n<li>admin secured<\/li>\n\n\n\n<li>theme configured<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"WooCommerce\"><\/span>WooCommerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>products added<\/li>\n\n\n\n<li>Stripe tested<\/li>\n\n\n\n<li>checkout tested<\/li>\n\n\n\n<li>emails tested<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Content\"><\/span>Content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>first recipes published<\/li>\n\n\n\n<li>categories structured<\/li>\n\n\n\n<li>homepage usable<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">21. Stabilisation Phase<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">After launch:<br>STOP adding features for a bit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Observe:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>workflow friction<\/li>\n\n\n\n<li>mobile usability<\/li>\n\n\n\n<li>checkout flow<\/li>\n\n\n\n<li>recipe navigation<\/li>\n\n\n\n<li>performance<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Then iterate.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That aligns perfectly with the philosophy already embedded in your original guide:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">reduce friction<br>capture decisions<br>enable reuse<br>prepare for future automation<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>0. Purpose Definition Before enabling WooCommerce, decide: Commerce Model Which are you building? Recommended Starting Model for New Sites Phase 1 Content-first + curated products Phase 2 Simple WooCommerce products Phase 3 Automation + integrations Avoid starting with: 1. Platform Stack Recommended Stack Core Commerce Utility 2. Theme Strategy Preferred GeneratePress Why: Avoid Initially These &#8230; <a title=\"Site Setup &#8211; WooCommerce Runbook\" class=\"read-more\" href=\"https:\/\/www.the-bach.kiwi\/index.php\/skunkworks\/site-setup-process-guide\/woocommerce-site-setup-runbook\/\" aria-label=\"Read more about Site Setup &#8211; WooCommerce Runbook\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":348,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-477","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/pages\/477","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/comments?post=477"}],"version-history":[{"count":3,"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/pages\/477\/revisions"}],"predecessor-version":[{"id":481,"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/pages\/477\/revisions\/481"}],"up":[{"embeddable":true,"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/pages\/348"}],"wp:attachment":[{"href":"https:\/\/www.the-bach.kiwi\/index.php\/wp-json\/wp\/v2\/media?parent=477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}